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Marketing Manager Modern Trade DACH (m/f/X)

What you will do

  • Planning and implementation of marketing & promotional concepts for the on & offline channels in close cooperation with the international Product Management, Shopper&Customer Marketing, Campaign Management and Sales teams
  • Identifying growth areas, deriving sustainable product mix strategies and managing the entire marketing mix with a focus on the target group
  • Responsibility for new product launches and other product mix projects with trade in cooperation with Shopper&Customer Marketing and Sales
  • Cooperation in interdisciplinary growth projects for the further development of the product range
  • Continuous comparison of KPIs as well as the targeted analysis and preparation of market and competition data for online and offline, including independent derivation of recommendations for action
  • Responsibility for efficient and effective budget allocation across all touchpoints
  • Managing external agencies and service providers

What you will need

  • Very good university degree in economics with a focus on marketing
  • At least 3-4 years of experience in marketing or product management (FMCG) or a similar role
  • Project management experience
  • Strategic foresight
  • The ability to transfer emotions to people, regardless of the channel
  • Very good analytical skills - you are very familiar with market analyses with e.g. GfK figures
  • Very structured way of working, solution-oriented mindset and courage to break the mould
  • Fluent written and spoken English & German

What you can expect

At tesa, we create adhesive solutions that improve the work, products and lives of our customers.

How we do it? At tesa, we dare to create! Therefore, we team up, we challenge ourselves and we set the pace. But we don’t just do that somehow. We act responsibly and always focus on our customers. Because only then we are able to achieve our goals and continuously improve our results.

We are an Equal Opportunity Employer and regard diversity as important for our long-term success. We expressly reject all forms of direct and indirect discrimination. All qualified applicants will be equally considered for employment regardless of their national origin, background, personal preferences and believes.

By applying you consent for the use of your resume for future opportunities within tesa.

If you want to find out more about tesa please visit us on our corporate web-page www.tesa.com and social media.

We offer:

  • Attractive remuneration
  • Flexible working
  • Further education and development perspectives
  • Interdisciplinary and cross-departmental career opportunities
  • Occupational pension provision
  • Numerous offers for employees, such as health promotion, sports and leisure activities, employee discounts, and much more (including tesa Bike, the company's own fitness studio, prevention options)

Do you think tesa?

Please follow the below link to submit your resume and other required information.

Apply online