International Marketing Manager Consumer – Bath Solutions (m/f/x)

We are seeking a dynamic and results-oriented International Marketing Manager to join our team and manage the marketing efforts for our innovative Smart Bath Solutions product lines. As the International Marketing Manager, you will play a key role in developing and implementing marketing strategies to drive sales and increase brand awareness across global markets.

• Drive business operations, processes, and holistic category pricing management
• Monitor category performance and identify category needs and growth potentials
• Continuously manage the product life cycle
• Develop outstanding product concepts that fully meet consumer needs
• Brief product development based on product concepts and ensure delivery within the brief
• Develop viable business models that lead to increased net sales and project plans that ensure adherence to the timeline and full completion
• Successfully test the entire innovation funnel using tesa market research tools, supported by the market research department and the strategic category lead
• Lead cross-disciplinary project teams, ensuring flawless execution along the stage-gate process, delivering a compelling product and pricing mix, overseeing POS and communications execution

• Master's degree in business administration or equivalent, preferably with a focus on marketing/innovation/business development.
• At least three years of relevant professional experience in marketing, product, brand, innovation and/or digital marketing management in leading FMCG companies
• Experience in launch/relaunch process of new products
• Successful experience in leading multidisciplinary teams and project management
• Strong analytical, strategic/conceptual and entrepreneurial thinking demonstrated in previous roles
• High level of self-motivation, excellent communication skills, assertiveness and team spirit
• High intrinsic passion for users and brand
• Fluency in English and German is required, additional languages are a plus.
• Sound computer/digital skills (GfK/Nielsen market panels mandatory, Google Analytics, ideation and collaboration tools an advantage)

tesa is one of the world's leading manufacturers of adhesive tape solutions, with a range of more than 7,000 products. With passion for technology, we drive innovation, reliability, and sustainability to shape a better future.

Our solutions make a difference in the work, products, and lives of our customers across a variety of industries, including Automotive, Electronics, and Home applications. With this, we address a broad segment of business customers, but also you as a private consumer.

You might be surprised to discover the many places where our adhesive solutions are at work, from the battery in your electric car, to the display of your mobile phone, and even in the elevator in your building. Wherever you look, you'll find tesa - holding the world together since more than 125 years.